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Half of them, apparently, will be targeted at a young adult audience, with most of the episodes released on a weekly basis - Reilly argued that this allows for more cultural impact, “rather than fading quickly after a binge and burn.”

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He also noted the service will stream the 90’s classic “ Friends,” as well as “The Big Bang Theory,” for which it reportedly paid over $1 billion.Īs for originals, Reilly said the company plans to launch 31 Max Originals series (combined with HBO series, that makes for 69 original shows on HBO Max in its first year). “We’re all-in with DC and the associated brand-love that DC generates,” Reilly said.

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To illustrate that quality, he pointed to titles like “Sesame Street,” as well as the “Lord of the Rings” movies, “The Hobbit” movies, “The Matrix” trilogy and “The Conjuring” films, plus every Superman and Batman movie from the past 40 years. HBO Max Chief Content Officer Kevin Reilly made a similar point, noting that on average, half of the usage on subscription streaming services comes from the top 100 titles, so “quality over quantity” is important. and original content “appealing to all the younger demos.” Ten thousand hours sounds like a lot, but Greenblatt acknowledged it’s less than some competitors (presumably Netflix): “We actually think our value proposition improves when we narrow some of the options.”

WarnerMedia’s entertainment and direct-to-consumer chairman Bob Greenblatt said HBO Max will have 10,000 hours of content at launch, including the HBO library, films from Warner Bros. Today’s presentation began with lots of commentary about all the corporate synergies between AT&T, WarnerMedia (which AT&T acquired last year) and the service’s namesake HBO. The company also revealed that HBO Max will be the exclusive streaming home of “South Park.” Plus, Elizabeth Banks, Issa Rae and Mindy Kaling are all developing new shows for the service - and “Arrow” and “Riverdale” producer Greg Berlanti announced that he’s working on the new DC Comics-related titles “Green Lantern” and “Strange Adventures.” Martin’s book of Westerosi history, “Fire and Blood “(perhaps explaining why a previously announced spin-off that was recently canceled).

The announcement came at an event for investors and media, where HBO’s Casey Bloys also revealed that the network has greenlit a Game of Thrones spin-off called “House of the Dragon,” based on George R.R.

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WarnerMedia also says it will be free for HBO Now subscribers and for viewers who subscribe to HBO via AT&T. The service will cost $14.99 per month - the same price as HBO Now. AT&T and WarnerMedia just announced the pricing of their HBO Max streaming service, along with sharing more details about the timing and content lineup.